Performance Media Strategy
Performance Media Audit is a review of the existing performance media/paid media campaigns of a specific brand’s performance-based marketing efforts, such as Google Ads, Meta Ads (Facebook & Instagram), LinkedIn Ads, Programmatic Ads, etc.
This audit typically includes an assessment of the company’s current media mix, targeting and segmentation, and measurement and optimization practices.
This audit typically includes an assessment of the company’s current media mix, targeting and segmentation, and measurement and optimization practices.